{"id":517,"date":"2015-03-15T07:40:36","date_gmt":"2015-03-15T07:40:36","guid":{"rendered":"http:\/\/melissaneal.com.au\/?page_id=517"},"modified":"2015-03-23T23:40:00","modified_gmt":"2015-03-23T23:40:00","slug":"websites","status":"publish","type":"page","link":"https:\/\/melissaneal.com.au\/shows\/websites\/","title":{"rendered":"Website Basics"},"content":{"rendered":"
[et_pb_section][et_pb_row][et_pb_column type=”4_4″][et_pb_image admin_label=”Image Sheep Dogs” src=”http:\/\/melissaneal.com.au\/wp-content\/uploads\/2015\/03\/SheepDogTrials-1000×200.jpg” show_in_lightbox=”off” url_new_window=”off” animation=”off” sticky=”off” \/][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left”]<\/p>\n
A study in 2012 found that 13 million Australians spend 18 hours a day online.\u00a0The majority of people are now\u00a0seeking all their information about events on the internet, from home, work and on their phones and tablet devices. If your show does not yet have a website, or does not include information for public attending your event, its fair to conclude that your visitor numbers are much lower than they should be.<\/p>\n
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Benefits of using the internet as part of your marketing and promotion<\/strong><\/p>\n <\/p>\n Options<\/strong><\/p>\n<\/td>\n Do It Yourself<\/strong><\/p>\n<\/td>\n Get a student or younger committee volunteer<\/strong><\/p>\n<\/td>\n Contract a web designer<\/strong><\/p>\n<\/td>\n Always look for a designer that uses wordpress because its easy to use and is by far the most popular website system (CMS)<\/p>\n \n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n Register a Domain Name<\/strong><\/p>\n A domain name is the web address where people can find your site. A address such as www.mylocalshow.com.au is better than www.bigpond.com\/mylocalshow. Domain name registration costs money each year, but can be retained even if you change hosting companies, so it keeps you in control. Your website designed or hosting company can assist with registering your domian name if required.<\/p>\n Steps in developing a low cost DIY website.<\/strong><\/p>\n [\/et_pb_text][et_pb_blurb admin_label=”Blurb” title=” \u201cYour most critical first impression is digital\u201d ” url_new_window=”off” use_icon=”off” icon_color=”#7EBEC5″ use_circle=”off” circle_color=”#7EBEC5″ use_circle_border=”off” circle_border_color=”#7EBEC5″ icon_placement=”top” animation=”top” background_layout=”light” text_orientation=”left”]<\/p>\n – Brenton Johnson<\/em><\/p>\n <\/p>\n [\/et_pb_blurb][et_pb_text admin_label=”Text” background_layout=”light” text_orientation=”left”]<\/p>\n Next Steps for Your Show:<\/strong><\/span><\/p>\n Have a look at other show websites and think about the key information the public and exhibitors may like to access online.\u00a0<\/span><\/p>\n <\/p><\/blockquote>\n Thank you\u00a0Brenton Johnson, Uptake Solutions<\/a> for your support and great assistance in developing my website.<\/span><\/p>\n I recommend Brenton for any assistance you may need.<\/p>\n <\/p>\n\n
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\n \n Pros<\/strong><\/td>\n Cons<\/strong><\/td>\n Helpful Hints<\/strong><\/td>\n<\/tr>\n \n \n Cheap, edit when you want<\/td>\n Time consuming, need basic\u00a0digital literacy skills<\/td>\n Suggest to use a web site hosting and building service (eg.squarespace.com)<\/td>\n<\/tr>\n \n \n Same as DIY option. Uses computer skills of volunteer<\/td>\n You still probably need to provide the content you want included<\/td>\n See if a student can build your site as part of a school project<\/td>\n<\/tr>\n \n \n Website is constructed and supported for you. Lower time commitment and skills needed, content can be provided in word documents, more flexibility to build the site out with extra features.<\/td>\n Higher cost, typical build is between $1500-$2000, will require updating regularly. Will require hosting such as\u00a0Ventra IP<\/a>\u00a0for $5 a month.<\/td>\n \n \n